Making the most of every angle is important in large exhibit halls. These booths were designed to make an impression from any distance, to create easily accessible storage, and gathering areas. The booth designs successfully highlighted the many different brands under the ECI Healthcare Partner umbrella.

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Planning didn't stop with the booth's designs. A complete marketing strategy went into making this tradeshow incredibly successful. A year long marketing campaign complete with pre- and post-show direct mail, email, and web marketing combined with a record breaking after-hours event led to the acquisition of over 5,000 leads.

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Check out the highlights of the event and coordinating marketing pieces here.